The skeleton that supports the structure.

Once all of the pertinent questions about your site have been asked and answered, you can start to develop its architecture. Keep in mind that Web sites, like buildings, have front doors, but visitors to a Web site may enter the site at any page search engines direct them to. That's why your site must be designed to work no matter where the user enters and why site architecture and navigation are so important.

File and directory structure is also important. It will determine whether your site will be easy to change, grow and update. Hosting platform, the database, programming support,transaction security and bandwidth are all key issues that should be taken into account at this point in the development process. If you don't have someone on staff that knows the technical side of the Web and can work with design and marketing professionals, we recommend that you email us.